OoooOOOooooohhhhh it’s an exciting day- another new origin for us at Friedhats! That means new flavors, new roast profiles, cute new artwork from Ivo- what’s not to love? We’ve got a basic writeup on Ecuador if you scroll down to “Part of this coffee collection,” but about this coffee specifically: Juan Peña has become synonymous with excellence in Ecuadorian coffee. He has been growing and producing coffee since 2009, since then expanding his purview at Hacienda La Papaya to include land from a cooperative group of nine landowners. In Saraguro, nestled in the Andean mountain range, Juan Peña has perfected a soil monitoring system that allows them to purposefully irrigate the entirety of Hacienda La Papaya, integrating customized fertilization with irrigation to nurture each tree to perfect health. Looking toward the future, he keeps an extensive nursery to regenerate existing plots and to begin growing new varieties.

OoooOOOooooohhhhh it’s an exciting day- another new origin for us at Friedhats! That means new flavors, new roast profiles, cute new artwork from Ivo- what’s not to love? We’ve got a basic writeup on Ecuador if you scroll down to “Part of this coffee collection,” but about this coffee specifically: Juan Peña has become synonymous with excellence in Ecuadorian coffee. He has been growing and producing coffee since 2009, since then expanding his purview at Hacienda La Papaya to include land from a cooperative group of nine landowners. In Saraguro, nestled in the Andean mountain range, Juan Peña has perfected a soil monitoring system that allows them to purposefully irrigate the entirety of Hacienda La Papaya, integrating customized fertilization with irrigation to nurture each tree to perfect health. Looking toward the future, he keeps an extensive nursery to regenerate existing plots and to begin growing new varieties.