Specially crafted to be enjoyed in the peaceful morning hours, pour yourself a cup of Florida Sunrise Blend, our certified fair trade, organic 30A coffee. There’s something special about a sunrise on Florida’s Scenic Hwy 30A. While the glorious sunsets are often celebrated with family and friends, the sunrises are more often enjoyed in reflective solitude. Try our Florida Sunrise Blend today. Certified Organic and Fair Trade Coffee.